Meet ‘crazy’ tech tycoon Masayoshi Son
Softbank and Toyota want to change the world of transportation through autonomous vehicles and other technologies. The high-profile Japanese companies are forming a joint venture called Monet to develop businesses that will use driverless-car technology to offer new services, such as mobile convenience stores and delivery vehicles in which food is prepared en route. SoftBank (SFTBF) will own just over half of Monet, while Toyota (TM) will hold the rest. The new company’s name is not a reference to Claude Monet, the famous abstract French painter, but rather a shortened version of the words « mobility network. » Toyota President Akio Toyoda and SoftBank CEO Masayoshi Son attended the announcement of the project Thursday in Tokyo, a rare joint appearance by the heads of two of Japan’s biggest global companies. SoftBank CEO Masayoshi Son and Toyota President Akio Toyoda in Tokyo on Thursday. The deal is Softbank’s latest bet on automated driving. The company’s $100 billion Vision Fund, its tech-focused investment arm, committed $2.3 billion to General Motors’ self-driving car unit GM Cruise earlier this year. On Wednesday, Honda (HMC) said it would also invest nearly $3 billion in GM Cruise. Like many other big automakers, Toyota is pumping resources into driverless cars. It set up a new company in March dedicated to the research and development of self-driving vehicles, with plans to invest $2.8 billion to develop a commercially viable autonomous car. Driverless vehicles have the potential to cause huge disruption in the auto industry and are also likely to transform the ride-hailing business, in which both Toyota and Softbank have invested. Both companies have invested in or partnered with some of the world’s biggest ride-hailing startups including Uber, China’s Didi Chuxing and Singapore-based Grab.